SEO
4 Factors That May Be Causing You To Lose Out on Digital Marketing ROI
An impactful digital marketing campaign can be a bit like putting...
A Panda Patent on Website and Category Visit Durations
A couple of months ago, in June, I wrote the post,...
How Google Processes Queries: Entity Resolution Resources
Google Performs Entity Resolution to Understand the Entities it Sees in...
Click a Panda: High Quality Search Results based on Repeat Clicks and Visit Duration
A Panda Patent Returns with New Claims Three years ago, I...
12 Tactics You Can Use To Get Quality Backlinks
Everyone wants more high quality, top-tier backlinks, but not everyone has...
Are You Using Google Phrase-Based Indexing?
Phrase-Based Indexing can help a page become more relevant for specific...
Google Updates Their One Box Patent
A continuation patent about Google Oneboxes shows how user experience data...
Local Query Suggestions Based Upon Where People Search
People search from many different places, and the things that they...
The 3 Most Important Steps in a Website HTTPS Migration
If you’ve done any website work over the last 5 years,...
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